Consider this:
• Over 40,000 people die in car collisions each year in the U.S.
• Motor Vehicle Incidents are the leading cause of death amongst teens.
• 80% of new drivers will get in a collision in their first 3 years of driving.
• Motor vehicle incidents result in death, permanent injuries, short-term injuries, loss of productivity and significant financial burden.
Clearly there is a problem. Imagine a world where it is socially unacceptable to be a bad driver. We can. Our goal is to foster a cultural shift where people go beyond being good drivers, aspire to be great drivers and have the understanding to know the difference.
Our vision is “To Change The Way People Drive.”